Pickleball has always been more than a sport—it’s a community. A place where strangers become doubles partners, where grandparents and grandkids can play side by side, and where simply showing up feels like choosing joy. Now, more than ever, pickleball companies are leaning into that spirit of connection—using their platforms to make real, meaningful impact.

From gear that supports adaptive athletes to paddles funding youth programs, the industry is proving that purpose and play can—and should—go hand in hand. These brands are doing more than selling equipment—they’re creating opportunities, supporting communities, and ensuring that the joy of pickleball is accessible to everyone. Here are just some of the companies leading the way toward a more inclusive, empowered pickleball community.

Selkirk Sport—Removing Barriers, One Paddle at a Time

Selkirk Sport is leading the way with its Growth Program, supplying gently used paddles, balls, and nets to schools, senior centers, first responders, and non-profits. By expanding access for everyone—young or old, new or experienced—Selkirk embodies the true spirit of the game—community. They make it possible for people to fall in love with pickleball even when budgets are tight. It’s access, delivered with heart.

PICKLN—A Small Brand With Big Heart

If you love shopping for pickleball gear that makes a difference, PICKLN might just be your new go-to. 50% of proceeds go directly to local charities. Trendy, socially conscious, and vibrant, PICKLN is connecting younger and social-media-savvy players with ways to give back every time they pick up a paddle. “With every purchase you make, you're not only investing in premium pickleball gear, but you're also contributing to charitable initiatives that positively impact your local community.”

Engage Pickleball—Empowering Communities Through Equipment

Engage Pickleball blends style with purpose through special edition paddles tied to causes (think cancer research and veterans organizations). On top of that, the brand donates equipment to help expand access to new players. Their approach is especially impactful for adaptive and inclusive programs, showing that small investments in gear can open big doors for others. And the best part, anyone wanting to raise money for their favorite charity or local pickleball community can be a part of their fundraising program.

Pickleball for Good Fund—Global Impact Through Connection

Pickleball for Good is a non-profit using pickleball to reach underserved communities worldwide. They believe “changing lives isn’t a spectator sport. Pickleball has the power to transform lives, communities, countries, and the health of our planet.” Through grants, equipment donations, and volunteer networks, they’re connecting players globally while ensuring the sport reaches those who need it most. For players, supporting this initiative is a chance to champion inclusion on a bigger stage, and to play a role in growing pickleball internationally.

RAW—Reign and Win Pickleball—The Eco-Conscious Paddle Brand

RAW—Reign and Win brings a unique twist to giving back: every paddle sale supports pollinator preservation and food sustainability. This is an inspiring example of how sport can intersect with environmental stewardship—a perfect pick for players who care about the planet as much as their game. Pickleball thrives outdoors—and RAW is making sure our planet thrives too.

Adaptive Pickleball—Pickleball for All Abilities

Adaptive Pickleball is making the game accessible to everyone. Through free “Pickleball Play Days,” adaptive equipment, and inclusive programming, they ensure that diverse abilities are celebrated on the court. For those who value inclusivity, supporting adaptive programs means championing a sport where everyone can shine.

USA Pickleball Serves—National Support for Local Impact

USA Pickleball supports the growth of the sport through two main grant programs:

Pickleball Serves: Provides grants to schools and community programs to invest in equipment and access, helping build the sport in underserved areas.
Play It Forward: Offers funding and support for programs and initiatives that introduce pickleball to new players and communities, including youth and adaptive programs.

Together, these programs make it easier for communities to access pickleball and create opportunities for more players to get involved.

Purpose Is Reshaping the Pickleball Landscape

What makes pickleball so special isn’t the courts or the paddles—it’s the community. When brands put giving back at the center of what they do, they help create opportunities, foster inclusivity, and make a difference both on and off the court. Whether it’s donating equipment, supporting youth, raising money for a cause, or protecting the environment, these companies show that pickleball can truly change lives.

At Empower Pickleball, we believe the sport is at its best when it lifts people up. These brands aren’t just selling pickleball—they’re shaping a world where everyone can feel welcomed, supported, and empowered to play.

And the best part? Every time you support these initiatives, you become part of that impact.

Play boldly. Support purpose. Empower your community—one point at a time.

Pickleball and Purpose: How Brands Are Giving Back